The other week, we shared our thoughts on the viral spec ad, “Adidas—Break Free”, which was “rejected” by Adidas but EARNED more than 11.5 MILLION views on YouTube ( with that number continuing to grow! )—we also shared the KEY principal in marketing this spec ad ( & it’s success ) reminds us of… Can you guess what Read More …
Month: January 2017
Eugen Merher’s “Adidas – Break Free” spec ad reminds us of a key principal in marketing
If you’re following us on Facebook you’ve already seen the “Adidas—Break Free” spec ad written and directed by Eugen Merher. You also know how OBSESSED we are with it, the fact that Adidas “rejected” it, AND the fact that the ad went viral—it has more than 10.7 MILLION views on YouTube, with that number continuing to grow. According to Read More …
